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2026-03-09 · Mara Okonkwo

Field notes from the Siheung evening cohort

cohortcrmfacilitation

The March evening series mixed Korean and English prompts intentionally. Participants brought live exports (scrubbed) which made critique tangible—merge rules, odd timestamps, consent language that drifted from the signup page.

Facilitation shifted toward silent readouts first, then discussion. Quieter analysts contributed more when they could annotate before speaking, which improved the quality of pushback on optimistic forecasts.

We are iterating the template for autumn: shorter pre-reads, heavier office hours, and a shared glossary for ambiguous terms like active or engaged that mean different things to product and marketing.

Hero frame illustrating Field notes from the Siheung evening cohort